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JEFF STEAD - Head Coach & Owner



Jeff has been involved in football for the past 30 years. His playing career involved NCAA and CIS as a Quarterback.


Jeff coached the University of Manitoba to a Vanier Cup title in 2007 as the Offensive Coordinator. Jeff also held the title of Offensive Coordinator as well as Head Coach during his 5 season with the University of Alberta Golden Bears. Also spending 4 years with the Edmonton Wildcats as Defensive Line coach 1 year and OC/QB coach 3 years.


Jeff has been a Guest Coach at over 10 CFL training camps and he has been the Head Clinician for many other camps. His efforts to continuously improve are demonstrated in his ongoing participation in Coaching Camps and Clinics such as the Glazier Clinics which he attends each year.


Jeff brings structure, expertise, passion and a work ethic to our organization that will bring out the best in young athletes as they strive to improve their skills.



RYAN SCHULHA - Skills & Position Coach





Ryan's football career includes 5 years as a player with the University of Alberta Golden Bears. 3 of these years were spent as the Captain, and he held many leadership roles during his time with the team.

Ryan coached Running Backs for the U of A Golden Bears for 3 seasons once his playing days ended. Ryan's coaching experience also extends to the Edmonton Wildcats of the CJFL where he coached for 4 years and where he also enjoyed two Canadian Bowl Championship games.

Ryan has two extremely active children that are heavily involved in a number of sports that he has also coached, and he has also been an active coach for the West Edmonton Raider Atom teams for the past few years.

Ryan brings an enthusiasm for not only football, but for all sport, and his multi-sport coaching expertise will yield exciting results for our participants.


RANDY SPENCER - Skills & Position Coach






Randy joins the ATHLETE NOW staff with over 20 years of football experience as both a player and a Coach. Randy, who is originally from Ottawa, Ontario, played University football at Weber State before moving to the CFL where he played 4 years with the Edmonton Eskimos and 1 year with the Montreal Alouettes.


Randy has coached CIS football for 4 yeas as the University of Alberta Golden Bears Defensive Line Coach.


Randy is a Grey Cup Champion and brings a tonne of enthusiasm and knowledge to our staff. We look forward to seeing him work with our Lines.



SEAN READER - Skills and Position Coach / Strength and Conditioning Coach





Sean holds both his Bachelor of Education and Bachelor of Science in Kinesiology. During his University career he was a member of the football team as both a Kicker and a Receiver, and he was also a valuable member of the Track & Field team.


Sean spent 3 years as an Assistant Coach with the Edmonton Wildcats Junior Football team as the Receiver, Special Teams Coordinator and Strength and Conditioning Coach. He also spent 4 years coaching with the University of Alberta Golden Bears Football team, 10 years with the Regina Thunder Junior Football Team, 4 years coaching High School Football, and 3 years coaching 7 on 7 Touch Football.


Sean has instructed many Level 1 and Level 3 National Coaching Certification Programs (NCCP), Football Technical Courses dealing with Receivers, Specialists and Special Teams Systems. He himself is a fully Certified Level 3 (Football), Level 1 (Track Technical) and Level 1 (Weightlifting Technical) Coach in the NCCP and he holds an active Certified Exercise Physiologist (CEP) designation.


The knowledge, expertise and passion for fitness and development is unparalleled and we are very excited to have him on the ATHLETE NOW staff.